Spreading African Pride Through Fashion with Adesola Elabor - Ep 36

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When you have a passion it’s up to you do whatever you have to make it happen. Adesola Elabor founder of African-inspired clothing line D’IYANU, joins me in this episode to talk about growing up in America as an African immigrant and how she didn’t let a lack of certain experience keep her from launching the clothing company she wanted to see on the market. We talk being resourceful, finding community, and making dreams a reality!

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Adesola (Addie) Elabor was born in Nigeria and grew up on the outskirts of Philadelphia, PA. She graduated from Oral Roberts University with a Bachelor’s in International Business and later obtained a Masters in International Marketing from Saint Joseph’s University. Her first job was with an online store called Pet Food Direct where she worked in the merchandising and subsequently the purchasing department.

After noticing a void in the market for African inspired clothing in early 2013, she was inspired to start D’IYANU. In January 2014, Addie launched D’IYANU from her studio apartment in King of Prussia, PA. Addie currently works out of the D’IYANU headquarters in Norristown, PA along with her brother Dara Ajayi and 13 other employees. She’s passionate about self-development and empowering her community. 

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